By allowing ads to appear on this site, you support the local businesses who, in turn, support great journalism.
Popular Ceres beauty parlor changing hands
Southern Exposure Salon and Beauty Supply will operate under new ownership.

Mother Blinda Parshall and her daughter Alisa McKinley sold their business to 19-year-old Jessyka Gonzales of Hughson on Wednesday.

"We've had a wonderful time these last seven years and we are thankful for all of our clients," Parshall said.

Blinda and Alisa decided to sell their business to spend more time with their families.

"My husband's a retired police officer from Oakdale," Parshall said. "He wanted me to retire so we could travel. We got plans to go to Hawaii next year. Alisa will have more home life for her two sons. She also has a full-time job at Gallo Glass."

Blinda and Alisa purchased the salon shop from original owners Donna and Kim in July of 2005.

"I lost my job at Tri Valley so I needed something to occupy my time," Parshall said.

"I had been a client there for 12 years. I was very excited about becoming an owner. It was something great for us to do together."

Southern Exposure's staff as of last week consisted of Jennifer Santos (nails), Kim Andrews (facial, waxing), Sabrina Gillum (hair stylist), Sharon Fariea (massage), Lynn Cheary (nails), Michael Melton (customer service) and Felicia Reddin (customer service).

The shop is located at 2531 East Whitmore Avenue.

"It was very challenging to open and keep it going," Parshall said. "We made a lot of changes. I'm going to miss the girls I worked with. We became a family."

The salon provides the following services to 300-plus clients: tanning and supplies, manicures and pedicures, message therapy and esthetician for facials and waxing.

Blinda believes Southern Exposure will remain a family-friendly atmosphere under Gonzales' direction.

"It's going to be a great transition for everybody," said Parshall, a customer and/or an owner of the shop for the past 19 years. "We plan to go back there as clients. We have one of the best salons in the area. There's so much to offer."